Old Carter Whiskey Co is the passion project of Mark and Sherri Carter. They began their beverage endeavors in the wine business, producing fine wines in Napa Valley under the Carter Cellars label—which they still own and operate—and garnering exceptional scores from critics. They entered the whiskey world after partnering with a Kentucky friend to resurrect the long-dormant bourbon brand, Kentucky Owl. The brand achieved cult status and was sold in 2017, but by then the Carters were hooked on the process of producing and blending whiskies, so they started Old Carter Whiskey Co to carry on their love affair with whiskey and the state of Kentucky. Old Carter now bottles Straight Ryes, Bourbons, and American Whiskies, either as single barrel releases or by selecting and blending small, distinct batches. Each of these batches is released at barrel strength with no chill-filtering. Mark and Sherri handle all aspects of the business themselves, from creating new blends and selecting single barrels to designing and handwriting each individual label per bottling. This labor of love has allowed them to continue creating and celebrating exceptional spirits together.